Sites that sell, and the tools that run the work.
I build clean, affordable websites for local businesses, get you found on Google and AI search like ChatGPT, and build the custom tools most designers can't.
Hi, I'm Jack.
It started with my family's dance studio. I took over their website, then ended up building the tools that actually run it: a registration and tuition calculator, class schedules, and more. Seeing how many hours the right software saved them, it clicked that every local business needs this, not just a nice website, but the systems behind it.
I'm studying Finance, Economics, and Wealth Management at Seton Hall and work as an analyst in the financial industry, where I've built real client-facing software. That mix is the whole point: I can design you a site that looks sharp and build the calculator, booking system, or dashboard that runs part of your business.
You work directly with me from start to finish, the pricing stays honest, and I treat every project like it's my own.
Everything to get you online and found.
Most web shops stop at a brochure site. I build that beautifully, make sure customers actually find you, and build the tools that run your business.
Web Design
Custom, mobile-ready websites that bring local customers in.
- Hand-built design, never a template
- Fast and mobile-first
- Booking, galleries & contact forms
- Built clean so search can read it
SEO & AI Search
Show up when customers search, on Google and in AI.
- Local SEO that ranks you on Google
- AI search: ChatGPT, Perplexity & Google AI
- Google Business Profile tuned
- Reviews & content that earn trust
Business Solutions
Custom tools that calculate, book, compare, and track.
- Quote & pricing calculators
- Booking & registration systems
- Dashboards & internal apps
- Client portals & comparison tools
Your customers are searching. On Google, and now AI.
More and more people skip Google and just ask ChatGPT, Perplexity, or Google's AI for a business like yours. If you're not optimized for both, you're invisible to the customers ready to buy. I make sure you show up in both.
Classic SEO
Rank on Google for what your customers actually search, local and organic. Google Business Profile, on-page SEO, and the content that earns trust.
AI Search Optimization
Get recommended by ChatGPT, Perplexity, Gemini, and Google's AI Overviews when people ask for a business like yours. The new frontier most shops ignore.
Built to be found
A fast, clean, well-structured site is the foundation. I build yours so both search engines and AI can read it, trust it, and send you customers.
Seamless from start to finish. Fully custom for every client.
No templates and no cookie-cutter setups. Every website and tool is built from scratch around how your business actually works, with a smooth, guided process that stays effortless on your end.
Estimate your project.
A working example of the kind of tool I build. Try it.
Want every detail? See the full breakdown or take it with you.
You're happy, or you don't pay.
I keep revising until your site is right, and you only pay for work you're genuinely happy with. No pressure, no surprises, no getting locked into something you don't love.
What I build.
A mix of live client sites and examples of the tools and systems I build. Every one is designed from scratch, no templates.
The Dance Factory
A clean, mobile-friendly website for a local dance studio, with the class schedule, team bios, and past recital videos all easy to find and keep updated. Live and in use today.
Visit live site
Premier Home
A polished site for a NJ cleaning and home organizing company, covering seven services, a clear "why us" section, and easy ways to book. Built from scratch and live today.
Visit live site
Prudential Advisory
A full marketing site for a financial-advisory practice, with service pages, team bios, an interactive "advisor advantage" calculator, market insights, and a built-in "Schedule a Consultation" flow.
Visit live siteData dashboards
Live numbers, charts, and multiple models side by side in one clean, readable view. The kind of dashboard that turns a messy spreadsheet into something you actually use.
Comparison & decision tools
Interactive tools that put options side by side with clear visuals, so a customer can make a confident choice in seconds instead of second-guessing.
Registration & booking systems
Full sign-up and booking systems with a customer database, pricing logic, and printable receipts. Preview shown with sample data.
Tool previews use sample data to protect client information.
Jack did an amazing job building my website! Every little tweak I requested or question I had, he was always on top of it and quick to respond. As a business owner, I really appreciate that level of care and communication. I’m so happy with how everything turned out and would absolutely recommend him!
Jack’s renovation of the Dance Factory website has made it so much easier to navigate. The calendar is wonderful, but most of all, being able to watch past recitals is amazing! Wonderful work!
Simple and predictable.
Free consult
A quick call about your goals.
Fixed quote
Clear price, clear scope.
Deposit
50% to reserve and start.
Build
Designed with your input.
Launch
Go live, with your care plan keeping it running.
Good to know.
How long does a project take?
Most websites take two to three weeks from deposit to launch. Custom tools depend on scope, and you'll get a real timeline in your quote before anything starts.
Do I own my website?
Yes, completely. The site and the domain are yours. If we ever part ways, everything comes with you, no strings attached.
How does pricing work?
Every project is a fixed price agreed before any work begins. You see the full cost up front, with no hidden fees and no surprise invoices.
What if I need changes after launch?
Small tweaks are easy to request any time. Every site I build includes a monthly care plan. The rate is based on your site’s size and how much it needs updated regularly, so hosting, upkeep, and changes are always covered.
Will my site look outdated in a few years?
No. Every care plan includes an Annual Site Refresh on your launch anniversary. We freshen the design, update your content and photos, check it on the newest phones, and go over your results together, so your site always looks current.
Can you build custom tools, not just websites?
Yes, that's half of what I do. Booking systems, registration and tuition calculators, dashboards, and other tools that quietly save you hours behind the scenes.
What do you need from me to get started?
Just your content and a sense of what you want. I'll guide you through the rest and I'm happy to work with whatever you already have.
Are you local?
I'm based in New Jersey and work with businesses nearby and remotely. We can meet in person or over a call, whatever is easier for you.
Let's build it.
Tell me what your business needs and you'll get a clear, fixed quote before any work begins. No pressure and no jargon.
Got it, thank you.
Your message is on its way. I'll get back to you within a day.
